Samuel was born in the USA. Afterwards his parents returned to Switzerland and settled down in Flawil, a small town outside the City of St. Gallen. Now he lives in Zurich City, but a part of his heart still belongs to St. Gallen. He is a part of the Culture Group «Haus zur Ameise». They have their culture space in the middle of the old town near to the «Bermuda Dreieck». There is room for exhibitions and other events.
Samuel is one of the founders of the art platform supportyourlocalartist.ch ↗. This is a online shop where you can discover and buy artworks from over 130 Artist from whole Switzerland.
He also runs the agency «somewhere LAB ↗» where he supports artists with their work, helps companies to find the perfect artist for their projects and publishes own projects alongside.
In Zurich he works for «Kolly Gallery» as a project manager. The Gallery promotes international graffiti artists.
When he is not involved in the world of art, he loves spending time in nature, watching football with his friends, enjoying discovering new cuisines or relaxing by reading about the latest trends in the world of Art, Business and food.